“None of us were real copywriters. I don’t think I got a single piece of copy accepted all the time I worked there. We used to write copy all day, but then our boss would come down from meetings and put on his cardigan, which was a sign that he was going to be creative, and he would rewrite everything we’d done… we couldn’t imagine why we were not being fired.”
— Author Peter Carey on working in advertising. (via nextness)
(via nextness)
